'World of Knowledge', a Facebook game designed to engage young people with the British Council's 'Study Work Create' campaign launches today. You can read more about it in our case study.
Manchester digital agency Corporation Pop news
When we took this job on we stepping in to uncharted territory working with an a couple of SDKs written entirely in Chinese, but with the help of a specialist translator, we're delighted to say that we've just delivered our first game to the popular Chinese social network Sina Weibo. 'Success' is an HTML5 advergame, commissioned by NCUK, and is designed to attract overseas students who wish to study for a degree in the UK. You can read more about this project in our case study.
When our friends Down at the Social (see previous post) asked us to build a facebook app for a Guinness World Record attempt we were delighted to get involved. The campaign’s aim was to break the record for the largest toy construction lesson in the world!
The campaign was for Legoland Discovery Centres worldwide and involved 10 centres across 5 time zones. We built a facebook app to enable users across the globe to vote on which model should be built for the Guinness challenge. The app auto-detected the user’s language and displayed the correct language tab on load. A single CMS collated entries from all territories.
The most popular model according to user votes was a festive train. 23,534 lego bricks and 287 children later we can happily report that the trains were built and the record was broken!
We have developed a fun HTML5 game for Creamfields, the UK’s biggest dance music festival. Now in its 14th year the festival takes place over the August Bank Holiday weekend and features an all-star line-up including deadmau5, The Chemical Brothers and David Guetta.
The game, which owes more than a nod to the popular ‘Whack-a-Mole’ arcade game, encourages players to click on (or tap on touch screen devices) a series of festival-goer archetypes as they pop up from their burrows, in front of the Creamfields stage. Points are earned with every successful direct hit on a festival-goer. High scores are entered on a Leaderboard and are rewarded with a series of festival-related prizes. Using fFacebook’s social-sharing features scores are auto-posted to player’s walls encouraging friends-of-friends to engage with the game.
Creamfields have over 300,000 ‘likes’ on their facebook page so this is a great opportunity for us to demonstrate the value of using game mechanics to engage with your fan base. By using our own bespoke ‘Competition Engine’ to store game entries we are also able to provide our client with detailed analytics in an easy to understand user-interface.
The competition is now closed but you can play the game on our facebook page.
We've just completed a facebook app for Weymouth SEALIFE Tower in Dorset. The tower is the latest addition to The Merlin Entertainment Group's roster of visitor attractions.
The app, which uses our own Competition Engine to manage entries, encourages parents to submit photographs of towers created by their children. The photos are entered in to a gallery and then judged by a specialist panel. The lucky winner receives a SEALIFE Annual Pass and a chance to be one of the first to ride the tower. The Engine, which we've been developing over the last 18 months, provides detailed entry analytics and database management.
Social media activity is being driven by our friends Down At The Social. This is the latest in a series of facebook apps we've delivered in conjunction with Down at the Social. Last month we produced a 'favourite buildings' app for Legoland Discovery Centre Tokyo – our first experience of working with Japanese text!